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Triller’s CEO has responded to recent controversy by saying that the company never inflated its user numbers. The CEO also says that Triller has a monetization strategy and should be valued at $10 billion. But does Triller really deserve such a high valuation?
Triller CEO says company never inflated user numbers
Triller CEO Mike Lu has responded to the recent controversy surrounding Triller’s user numbers by saying the company never inflated them. Triller’s CEO is an experienced music industry executive, having previously worked for Gree International. According to Triller, its main focus is monetization, not user numbers.
While Triller’s press release claimed that it had 50 million monthly users, a subsequent analysis found that the company only has about 25 million users. Triller hopes to go public this year and will likely be required to disclose the number of users on its website. However, it is unclear how many of those users actually use Triller.
Triller is also competing with TikTok, which has been accused of inflating user numbers in order to boost revenue. Both companies are under pressure to sell off their U.S. operations by the end of March or April. While Triller’s numbers are high, the company’s management has been accused of withholding payment to its music publishers. The company has since denied any wrongdoing and is in the process of reaching a new deal with UMG.
Triller’s CEO says company never inflated user numbers and has a proven business model. The company has raised $37.5 million in funding. While it is hard to sell ad space on Instagram, Triller’s CrossHype advertising platform has been a lucrative market for brands. The company’s advertising team is headed by Bonin Bough, who was recruited as chief growth officer in March.
Triller should be valued at over $10B
Triller is a short-form video app and a rival of TikTok. Triller is rumored to have inflated its user count by millions. But the company denied this. They say they are in the process of negotiating a new deal with Universal Music Group. A company representative would not comment on Triller’s monthly active user count.
Competitive landscape of a company
Triller is a mobile app that allows users to post and share content with the world. It is popular with celebrities and is available for iOS and Android devices. The company recently raised $30 million in funding, and has already attracted a large following. Users can also stream videos directly to their social media accounts. Competitive landscape analysis helps businesses gain an advantage over competitors and create counterstrategies for potential threats.
Competitive landscape analysis is a proactive way of identifying your competitors. While the process can be time-consuming, it can provide significant benefits. For one, it allows you to study your competitors in a structured way, which can help you create counterstrategies to combat them.