Artificial Intelligence is everywhere. It has revolutionized almost every industry and field. From medical to marketing and writing, AI has now captured everything. In fact, it has heavily impacted other technologies as well. The recent innovations are now enhancing their implications in the remaining fields. However, this article will only discuss its applications in content writing and modification. It will explore how AI can create and improve text-based content and analyze whether using AI for content generation is good or not.
Before starting the discussion, it is essential to clarify that content generation and modification are two different things. In this article, we will look at how AI can help in both of these things.
Let’s start with content creation!
Use of AI in Content Creation
With the help of AI writing tools, anyone can write different types of content, including long-form articles, product descriptions, testimonials, reviews, case studies, etc. Many companies use GPT-3 (Generative Pre-Trained Transformer) technology to assist people in content creation. GPT-3 is basically the third generation of language prediction model technology. With GPT-3, these tools became more reliable in human-like content creation with minimum errors. In fact, AI got the attention of writers after this technology. Now, many companies developed their tools based on this modern technology.
Observing the AI wave in writing and marketing, many international organizations have done some research on AI, and some of the stats that they gathered are mentioned below;
- Deloitte’s research showed the results that about 73% of AI users believe that it is critically important to their company’s success
- It also claimed that 63% of AI adopters believe that AI helped them in gaining a competitive edge over other companies
- According to SnapLogic’s research, 61% of AI users says that it improves productivity
- Some researchers believe that AI writing saves time and money.
The AI writing tools claim that they are helping marketers and students generate link-worthy and high-quality content in less time. Their claims are valid in many circumstances, as once users learn how to operate them, they can quickly create the content they need, and in the proofreading process, they can further polish the text. But unfortunately, writing content from scratch using AI is more complicated than polishing the already developed content.
That’s where you can also use AI to improve your already written content. So the coming portion of this article will discuss how AI can help polish content.
AI in Content Rewriting
Besides writing the entire content, multiple online tools help writers refine their articles. If you have ever used an AI-based paraphrasing tool, you would be aware of how AI can help brush up the text. These kinds of tools are very efficient in their work as they not only remove plagiarism from the content but also beautify it by eliminating unnecessary and repetitive words. Besides that, they also improve the tone of the articles and make them more natural.
When you upload your content into the paraphrase tool, it rewrites the content by replacing ordinary and commonly used words with more suitable synonyms. Additionally, they also suggest some other words that you can use in your content to make them look better. That’s why online paraphrasing tools are getting more popular with time.
There are multiple rewriting tools that you can use for content improvement, some of them are paid, and others are free to use. It is better to find a reliable paraphrasing tool that is free for everyone. That’s how you can improve content without paying a single penny.
Many researchers have used these tools, and many agree that the rephrasing tools provide more benefits than harms.
- Studies claim that the paraphrasing tools save the users time and money
- Some writers also consider these tools productivity boosters
- These tools also make your content more readable and user-friendly
- A good rewrite tool also works as a proofreader
If you have ever used these sorts of tools, you would be aware of the fact that they are more helpful than the AI writing tools. Writing tools usually have some loopholes that make the content factually incorrect. That’s why instead of relying on those tools, you should write the content yourself and then rephrase it to remove accidental plagiarism and refine your pieces of articles. That’s how you can perfectly use AI in your writing and make your job more manageable than ever.
Conclusion
AI is grooming every passing minute. New generations of technologies are not only improving artificial intelligence, but they are also helping the whole world in their work. However, there is significant room for improvement in this technology. After that, it could become more efficient and accurate in most operations. Besides that, the modifications and innovations will also enhance its implications.
If we specifically talk about its applications in content generation and improvement, it is helping thousands of writers, but further improvements are required. Otherwise, it would fail to leave a substantial impact on the industry.
